Digital Analyst

DANA Indonesia

  • South Jakarta, Indonesia
    18, Capital Place. Jl. Gatot Subroto Kav 18, Kuningan Barat, Mampang Prapatan, Kuningan Barat, Mampang Prapatan, South Jakarta, DKI Jakarta, Indonesia, South Jakarta, DKI Jakarta, Indonesia
    South Jakarta
    DKI Jakarta
  • Full time
Posted 3 months ago and deadline of application is on 30 Aug
Recruiter was hiring 14 hours ago

Digital Analyst

DANA Indonesia

Job Description

  • Collect and analyze sets of data and generate internal and external reports both on a scheduled and ad hoc basis
  • Understand multiple data sources and help join/architect data in a way that adds continuous value to the business
  • Create, maintain and distribute performance / KPI dashboards
  • Design and enhance full funnel reports inclusive of marketing performance, with a diagnostic approach to identifying opportunities and surfacing areas to address
  • Work closely with the Senior Digital Marketing Manager to guide optimization of paid promotions and test new channels and tactics
  • Summarize findings and communicate updates and recommendations within the department and to other areas
  • Lead the development of performance reporting and analyses across multiple channels/campaigns for our digital marketing and content teams
  • Determine trends and insights across programs, brands, and audiences for maximum ROI, shared learnings, scalability, and sustainability
  • Develop and implement actionable results-driven dashboards for internal team to spur faster learning and optimization
  • Refine tracking requirements and attribution models across digital channels and site analytics
  • Inform, influence, and support stakeholders through presentation of work and consultative approach
  • Identify and advocate new reporting technologies

Minimum Qualifications

  • 5+ years of digital marketing, web analytics, and research experience
  • Knowledge of current standards in digital and interactive marketing reporting, including trends and best practices in order to improve the efficacy of programs.
  • Ability to analyze and synthesize complex data elements; ability to problem-solve and think strategically.
  • Advanced understanding of Google Analytics, Google Tag Manager, appsflyer, appannie, digital marketing platforms and dashboards, business intelligence and reporting tools.
  • The ability to explain technical complexities to non-technical colleagues is a plus
  • Ability to drive consistently high-quality work under tight timeframes
  • Ability to effectively communicate results in a concise manner
  • Knowledge of statistical modeling techniques, segmentation, research, lifetime value, ROI
  • Degree in Statistic, Information systems, Math, or Business is a plus

Perks and Benefits

  • Flexitime Flexitime
  • Work from Home Work from Home
  • Maternity & Paternity Leave Maternity & Paternity Leave
  • Medical, Prescription, Dental, or Vision Plans Medical, Prescription, Dental, or Vision Plans
  • Transportation Allowances Transportation Allowances

Required Skills

  • Google Analytics
  • Digital Marketing

Jobs Summary

Job level
Associate / Supervisor
Job category
Sales and Marketing
Educational requirement
Bachelor's degree graduate
Recruiter response to application
Office Address
Capital Place. Jl. Gatot Subroto Kav 18, Kuningan Barat, Mampang Prapatan, Kuningan Barat, Mampang Prapatan, South Jakarta, DKI Jakarta, Indonesia
Financial Services
1 opening

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About DANA Indonesia

DANA is an open platform digital wallet that bridges financial institutions, merchants and consumers in Indonesia. The platform's purpose is to enable frictionless transaction and to expand financial inclusion especially for the unbanked and underbanked through technology. The technology empowers everyone to transact either for online or offline merchants. Some of the technologies that DANA developed are market pioneers such as: Digital KYC through Face Recognition that enable real-time on-boarding, World Class Risk Management that has the lowest fraud-loss with highest success rate, and the most comprehensive financial instruments acceptance in the country. DANA was established about a year ago as a new startup. The platform was soft-launched at the end of March 2018. As of July 2018, DANA is the fastest growing startup in Indonesia and among the fastest in the world reaching more than a million new users within a span of less than 4 months. DANA platform has currently on-boarded 7 of the top 10 Banks, Offline Merchants with more than 30 million combined foot-traffic, and Online Merchants with more than 50 million visitors. The company employs more than 200 local talents with a heavy ratio on engineers, half of them recruited within the last 5 months. Ant Financial is an investor of DANA and they share core technology plus know-how exclusively.