Senior Copywriter  

• Attend client meetings to discuss client's core message and target audience.
• Interpret copywriting briefs of clients to understand project requirements.
• Brainstorm visual and copy ideas with other members of the creative team.
• Write clear, clever, attractive copy with a distinct voice for different brands.
• Proofread, edit and fact-check copy for client and company work.
• Ensure all content produced is aligned with marketing and brand objectives.
• Collaborate with team members during ideation and production phase to align copy with visual execution.
• Conduct high-quality research and interviews (if applicable) on projects.
• Research industry-related topics and identify gaps in content.
• Collaborate with designers, PR and other professionals on large-and small-scale marketing and branding projects.
• Create write-ups for internal collaterals.
• Check if all the content designed is truthful and complies with codes of design practice.
• Use SEO copywriting practices to optimize content and increase visibility.
  

Minimum Qualifications:

• BSc in Marketing, Literature, Communications, Journalism or relevant field.
• At least 3 years of work experience as a Copywriter, Content Writer or similar role.
• Excellent writing and editing skills, with a keen eye for detail.
• Strong with editing, proofreading and adjusting writing style to different brand voices.
• Strong ability to write creative copy both long-form (articles, scripts) and short-form (captions, name studies).
• Solid time-management skills.
• Basic keyword search knowledge is preferable.