Search Engine Optimization (SEO) Specialist

Penbrothers

  • Makati, Philippines
    6th flr, OPL Bldg, 100 C Palanca St., Legaspi Village, Makati City, Makati, Metro Manila, Philippines
    Makati
    Metro Manila
    Philippines
  • Full time
Posted 6 months ago and deadline of application is on 23 May
Recruiter was hiring 3 days ago

Search Engine Optimization (SEO) Specialist

Penbrothers

Job Description

We are looking for an SEO/SEM expert to manage all search engine optimization and marketing activities.

You will be responsible for managing all SEO activities such as content strategy, link building and keyword strategy to increase rankings on all major search networks. You will also manage all SEM campaigns on Google, Yahoo, and Bing in order to maximize ROI.

Responsibilities

  • Execute tests, collect and analyze data, identify trends and insights in order to achieve maximum ROI in paid search campaigns.
  • Track, report, and analyze website analytics and PPC initiatives and campaigns.
  • Manage campaign expenses, staying on budget, estimating monthly costs and reconciling discrepancies.
  • Optimize copy and landing pages for search engine marketing.
  • Perform ongoing keyword discovery, expansion and optimization.
  • Research and implement search engine optimization recommendations.
  • Research and analyze competitor advertising links.
  • Develop and implement link building strategy.
  • Work with the development team to ensure SEO best practices are properly implemented on newly developed code.
  • Work with editorial and marketing teams to drive SEO in content creation and content programming.
  • Recommend changes to website architecture, content, linking and other factors to improve SEO positions for target keywords.

Minimum Qualifications

This profile requires a candidate with 1 to 3 years of experience in web & software development. This is a junior position and the candidate will report to the SR. Developer and will seek assistance in complex technical problems.

Required/Preferred Skills:

  • SEO (on-page / off-page)
  • Web Design & Development
  • Photoshop / Creative
  • WordPress
  • HTML 5
  • CSS3
  • PHP

Perks and Benefits

  • Paid Holidays Paid Holidays
  • Paid Vacation Leave Paid Vacation Leave
  • Paid Sick Leave Paid Sick Leave
  • Medical / Health Insurance Medical / Health Insurance

Required Skills

  • HTML
  • PHP
  • CSS
  • Wordpress

Jobs Summary

Job level
Associate / Supervisor
Job category
Sales and Marketing
Educational requirement
Bachelor's degree graduate
Recruiter response to application
Sometimes 
Office Address
6th flr, OPL Bldg, 100 C Palanca St., Legaspi Village, Makati City, Makati, Metro Manila, Philippines
Industry
Consulting/Business Services
Vacancy
1 opening
Website
http://www.penbrothers.com

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About Penbrothers

Penbrothers opened its doors in December of 2014 in Manila with the hopes of connecting the world to the Philippines, and the Philippines to the world. Penbrothers was born from a need to meet a new demand and opportunity generated in the startup community, mainly, the co-working sector, with an innovative approach to remote working, offering manning and payroll solutions, beyond a shared working space. Over the last couple years, Penbrothers has successfully expanded into 3 offices and housing over 40 international and local startups, organizations, and entrepreneurs. This is the Penbrothers ecosystem and where companies use the space to grow, scale, and engage collectively. Penbrother clients has access to services such as talent management support for employment, payroll, and tax compliance, as well as manning services for the whole recruitment and onboarding process. Cost advantage is the principal value at Penbrothers. By understanding the challenges startups constantly face and the reasons to their failures, Penbrothers sought out an action to aid expanding organizations with talent management and manning services so that clients can concentrate on their business to the core.
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