ZEN Rooms
ZEN Rooms

Senior Manager | Paid Advertising  

ZEN Rooms

 
  • Makati, Philippines
    Makati, Metro Manila, Philippines
    Makati
    Metro Manila
    Philippines
    Philippines
    TELECOMMUTE
  • ₱70,000.00 - ₱90,000.00 / month
    PHP
    70000
    90000
    70000
    MONTH
  • Full timeFULL_TIME

Expired 4 years ago

2020-09-20T16:00:00+00:00
Job closed.

Job Description

Come Change the Travel Sector!


ZEN Rooms, one of the fastest-growing startups in Southeast Asia, is searching for a Head /Senior Manager, Performance Marketing to lead customer acquisition across ZEN portfolio brands in SEA

About the Role

The Head /Senior Manager, Performance Marketing would be responsible for shaping, driving, and scaling paid customer acquisition for ZEN.

In this role, you'll help strategies and manage the day-to-day operations of our performance marketing channels to creatively and efficiently drive customer acquisition and profitability with a specific focus on acquisition channels spanning Search, Social, Meta Search, and Affiliates. You'll own testing roadmaps for creative and conversion optimization as well as new channel launches.

Key Responsibilities:

  • Develop, own, and execute customer acquisition strategy in line with Business Plan.
  • Manage performance marketing campaigns in the Philippines and other SEA markets across Search, Social, Affiliates, and Meta Search.
  • Drive continuous improvement and optimization through experimentation, conversion rate optimization, retention, and re-engagement initiatives
  • Collaborate with the Engineering and Analytics teams to design and build data systems that improve attribution, the efficiency of marketing spend and overall customer lifetime value

Minimum Qualifications

Academic/ Work Background

  • 5 - 7 years of digital marketing experience with a focus on customer acquisition, experimentation, and conversation rate optimization

Mindset

  • An enthusiastic and innovative approach to acquisition with the ability to communicate results, key learnings, and areas of opportunity.
  • Demonstrated ability to develop new advertising and campaign strategies that are sustainable in the long term plan
  • Integrity, energy, and an adaptive personality in a fast-paced start-up

Skillsets

  • Strong analytical background with a bias for developing data-driven solutions.
  • Expert with a various business tools such as Hotjar, PowerBI, Dynamic Field, etc
  • Mastery in the use of marketing tools such as Google AdWords, Google Analytics, Facebook, SEM, etc. (certifications preferred).

Perks and Benefits

  • Work from HomeWork from Home
  • FlexitimeFlexitime
  • Free Lunch or SnacksFree Lunch or Snacks
  • Medical / Health InsuranceMedical / Health Insurance
  • Paid Sick LeavePaid Sick Leave
  • Employee DiscountsEmployee Discounts
  • Paid Vacation LeavePaid Vacation Leave
  • Maternity & Paternity LeaveMaternity & Paternity Leave

Jobs Summary

Job Level
Mid-Senior Level / Manager
Job Category
Sales and Marketing
Educational Requirement
Bachelor's degree graduate
Recruiter response to application
Often
Office Address
Makati, Metro Manila, Philippines
Industry
Information Technology / IT
Vacancy
1 opening
Website
https://zen-hs.com

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About ZEN Rooms

Join us to build the tech future of travel! ZEN is a travel technology group for Southeast Asian hoteliers. We provide state-of-the-art technology solutions to help our clients grow revenue, automate operations and deliver excellent guest experience. Our portfolio consists of top SaaS products and services: AI-driven Revenue Management system, Asia’s #1 property management systems, local B2B and B2C distribution platform, and growth-driven marketing solutions. The pandemic has accelerated the growth of internet economy, however innovation in hospitality tech has been lagging behind for years. We are on a mission to close that gap and revolutionize travel and hospitality in Asia. Currently, thousands of hoteliers and travelers trust us and our products. Together with over 200 colleagues from 10+ countries, we are on the path to be the #1 hospitality group in Southeast Asia by the end of the year! We are proudly backed by leading investors, including the #1 Korean travel group Yanolja (itself backed by Booking Holdings) as well as Rocket Internet (behind multi-billion dollar startups such as Lazada, FoodPanda). Are you ready to build the future of hospitality in Asia?

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