BASED by Basil is a data-driven digital advertising company based in Jakarta, Indonesia.

Our main focus is and always has been to facilitate the growth of all companies and businesses, from small to medium enterprises to corporate level campaigns. We have the best interests in mind and are here to help target the customer base and convert all engagement into leads, sales, and results.

BASED by Basil

About the Role

We’re looking for a Digital Paid-Advertising Associate who can own, optimize, and strategize high-performing paid ad campaigns. If you love digging into data, optimizing ads for maximum ROI, and crafting engaging ad creatives, this is for you!

 

What You Will do

<ul>
	<li>Manage and optimize paid advertising campaigns to maximize performance.</li>
	<li>Analyze campaign data, identify trends, and make strategic adjustments to improve results.</li>
	<li>Develop ad creatives—crafting compelling copy &amp; visuals that convert.</li>
	<li>Work closely with the team to ensure campaigns align with client goals and exceed key performance indicators (KPIs).</li>
	<li>Oversee ad budgets, ensuring smart allocation for the best possible returns.</li>
	<li>Keep up with the latest digital marketing trends, platform updates, and ad strategies.</li>
	<li>Prepare reports and communicate key takeaways to clients in an engaging and clear manner.</li>
</ul>

 

Perks &amp; Benefits

💰 Competitive salary based on experience &amp; skill set

📈 Opportunities for growth and mentorship

🔥 A dynamic team that values effort, not just result

At BASED by Basil, we don’t just run ads—we drive real business growth through data-backed strategies. If you’re a paid ads expert ready to make an impact and take your career to the next level in a creative and supportive environment, we’d love to discuss!

Apply now and let’s build something amazing together.

Digital Paid Advertising Associate

Kompas Gramedia, through its more than 50 years of history, is striving for one goal: enlightening and empowering Indonesia. To ensure that we are able to serve the nation for another 50 years, we are undergoing a digital transformation; strengthening and expanding our solid business pillars by developing new digital business initiatives.

Our vision is to enlight all the people in Indonesia with all the knowledge we have.

Kompas Gramedia

In this exciting role you will be:

<ul>
	<li>Making long term relationship with client</li>
	<li>Seeking &amp; approaching new clients</li>
	<li>Identifying and deciding client needs</li>
	<li>Planning and doing digital strategic implementation based on brief from client</li>
	<li>Having a good networking with strategic team to give digital social campaign according to KPI from client</li>
	<li>Doing monitoring in every digital campaign in order to KPI that has been specified</li>
	<li>Preparing updating report frequently in every campaign</li>
	<li>Making analysis of digital campaign and giving recommendation based on KPI's target</li>
	<li>Always update about the growth of digital media technology</li>
	<li>Achieving sales target/ revenue</li>
</ul>

Account Executive Agency

<ul>
	<li>Develop advertising package based on client's brief.</li>
	<li>Execute pricing strategy for existing ro new products.</li>
	<li>Create performance buying model based on client's objective.</li>
	<li>Create annual rate for all inventory product.</li>
	<li>Create Ad Package cross media under KG Media.</li>
</ul>

Proposal Writing

Sales and Marketing Knowledge

Digital Marketing

Advertising

Marketing Package KG Media

<ul>
	<li>Seeking &amp; approaching new clients</li>
	<li>Identifying and deciding client needs</li>
	<li>Making analysis of digital trend and implement it on strategy plan for client</li>
	<li>Planning and doing digital strategic implementation based on brief from client</li>
	<li>Have a good communication skill in terms of coordinating with ops team to deliver client’s campaign according to KPI</li>
	<li>Doing monitoring in every digital campaign in order to KPI that has been specified</li>
</ul>

Account Executive VCBL

<ul>
	<li>Cari Project Mencari klien baru (brand/agency) yang butuh konten digital (iklan sosmed, YouTube, TikTok, dll).</li>
	<li>​Jembatan Komunikasi Menjemput brief dari klien dan menjelaskannya ke tim kreatif agar tidak terjadi salah paham.</li>
	<li>​Bikin Penawaran Menyusun estimasi biaya (quotation) dan negosiasi harga sampai deal.</li>
	<li>​Kawal Produksi: Memastikan progres syuting dan editing sesuai jadwal serta memandu proses revisi dari klien.</li>
	<li>​Jaga Hubungan Menjalin hubungan baik agar klien puas dan melakukan repeat order.</li>
</ul>

Account Relation | Tribun Production House | Tribun Network

<ul>
	<li>
	Seeking &amp; approaching new clients
	</li>
	<li>
	Identifying and deciding client needs
	</li>
	<li>
	Making analysis of digital trend and implement it on strategy plan for client
	</li>
	<li>
	Planning and doing digital strategic implementation based on brief from client
	</li>
	<li>
	Have a good communication skill in terms of coordinating with ops team to deliver client’s campaign according to KPI
	</li>
	<li>
	Doing monitoring in every digital campaign in order to KPI that has been specified
	</li>
</ul>

Account Executive KG Media

GTech is a global digital technology enabler providing integrated digital solutions across multiple industries. Our platforms cover omnichannel commerce digitalization, DTC commerce transformation, FinTech, Customer Relationship Management, and supply chain digitalization.

As part of the GTech group, our entities include PT GTech Digital Asia, PT Mapclub Digital Asia, PT GPay Digital Asia, PT Speedwork Solusi Utama, and PT GClub Digital Asia

GTech Group

<ul>
	<li>Develop and plan digital marketing campaigns aligned with business and marketing objectives.</li>
	<li>Manage and execute multi-channel campaigns across platforms such as social media, search engines, email, and display advertising.</li>
	<li>Coordinate with internal teams (creative, content, design, and product) to ensure campaign materials and messaging are aligned.</li>
	<li>Monitor and analyze campaign performance using digital analytics tools and key marketing metrics.</li>
	<li>Optimize campaign effectiveness through data-driven strategies, A/B testing, and continuous improvement.</li>
	<li>Manage and control campaign budgets to ensure efficient and effective use of marketing spend.</li>
	<li>Prepare performance reports and provide insights to support marketing strategy and future campaign planning.</li>
</ul>

Performance Marketing and Digital Campaign Manager | MAPCLUB

<ul>
	<li>Memetakan potensi klien dan menjalin network yang erat dan berkesinambungan.</li>
	<li>Menggali informasi kebutuhan klien seperti analisis produk, riwayat periklanan, tujuan iklan, target pemasaran, perencanaan anggaran.</li>
	<li>Merancang proposal atau penawaran.</li>
	<li>Memonitoring performa iklan digital agar sesuai dengan KPI yang sudah disepakati dengan klien.</li>
</ul>

Sales Digital Executive | Tribunnewsbogor.com

<ul>
	<li>Lead the development and execution of integrated marketing strategies across online and offline channels.</li>
	<li>Plan and manage end-to-end marketing campaigns, working closely with cross-functional teams such as Business Development and Sales.</li>
	<li>Analyze market trends, customer insights, and competitor activities to identify growth opportunities.</li>
	<li>Ensure consistent and compelling brand messaging to attract new customers and retain existing ones.</li>
	<li>Manage and mentor the marketing and creative team to deliver high-impact results.</li>
	<li>Collaborate with external partners, including media and advertising agencies, to maximize campaign effectiveness.</li>
	<li>Monitor, evaluate, and report campaign performance, while optimizing marketing budget</li>
</ul>

Brand & Marketing Manager | MAPCLUB

<ul>
	<li>Developing and preparing marketing and business plan and/or creative deck </li>
	<li>Coordinating with sales team to ensure the proposal is suitable with the client's objectives</li>
	<li>Analyze and prepare sales and budgeting strategy for client's campaign</li>
	<li>Arranging campaign activities</li>
	<li>Conduct market research</li>
	<li>Provide insights and data in order to develop marketing and business strategies</li>
</ul>

IP Business Creative

Cetta is an online language academy run by young Indonesians with an interactive and inclusive learning system. We are on a mission to make Indonesian as an actual World Citizen. Cetta provides a synchronous online language Academy since 2020. Currently offers 6 language courses including English, Japanese, Mandarin, Korean, French, and German with more languages to cover in the future.

Cetta Online Class

<ul>
	<li>Assist in researching and planning social media content in collaboration with the Social Media Team</li>
	<li>Craft engaging captions for social media posts</li>
	<li>Upload and schedule posts across all platforms Instagram, TikTok, YouTube, and Threads in line with the agreed content calendar.</li>
	<li>Actively monitor and respond to non-sales-related direct messages and comments across all social media platforms</li>
	<li>Respond warmly to DMs and comments (excluding sales-related ones), and actively take part in relevant conversations and threads across all social media accounts.</li>
	<li>Research and identify potential speakers, guest creators, endorsers, and paid partners. Reach out via Instagram DM and keep a well-organized record of all contacts and progress in a spreadsheet.</li>
	<li>Reach out to students who have provided testimonials for collaboration or advertising purposes</li>
	<li>Keep all content files neatly organized on Google Drive, double-check that everything is uploaded correctly, and flag any issues to the Social Media Specialist promptly.</li>
</ul>

Freelance Social Media Cetta

<ul>
	<li>Developing proposal strategy to support client’s request.</li>
	<li>Developing marketing creative strategies and campaigns (TV, Digital, and Activation).</li>
	<li>Creating product innovation.</li>
	<li>Delivering project presentations to clients.</li>
	<li>Coordinating with sales for project pitching and dealing.</li>
	<li>Integrating with other units within KG Media for specific projects.</li>
</ul>

Strategic Creative Marketing Officer at KompasTV

Leaf is a tech company that provides end-to-end performance marketing services for ambitious eCommerce businesses.
Unlike traditional marketing agencies, Leaf is an eCommerce performance marketing specialist that combines years of data-driven marketing expertise with proprietary marketing technology. This enables us to make smarter decisions in order to deliver profitable sales growth for our clients.


Leaf.fm

Role Overview

At Leaf, the Graphic Designer plays a key role within the Creative team, delivering high-performing ad creatives and supporting internal brand initiatives.

This role is split across two main areas:

Creative Services (Client work) – designing high-converting ad creatives

Internal Projects – supporting marketing, brand, and company initiatives

You will act as a Creative Lead for a portfolio of clients, owning the end-to-end creative process—from research and ideation to execution and client presentation.

Key Responsibilities

1. Creative Services (Client Work)

Lead the creative execution for assigned client accounts

Translate campaign briefs into high-converting ad creatives

Conduct research &amp; analysis:

Review performance data (e.g. Meta Ads Manager, internal reports)

Perform competitor analysis to identify opportunities

Develop creative concepts aligned with campaign objectives

Design assets using:

Figma (primary tool)

Adobe Suite (for asset preparation, motion, and video editing)

Present concepts and final creatives to:

Internal Creative team

Performance Marketing team

Clients (acting as main creative point of contact)

Manage feedback cycles and ensure timely delivery

Deliver final, approved assets ready for campaign launch

Maintain and update:

Client documentation (“Client Cards”)

Creative testing insights and learnings

Track time spent across projects

Collaborate closely with Performance Marketing to analyse results and identify opportunities

2. Internal Creative &amp; Marketing Projects

Support internal teams (Marketing, Operations, etc.) with:

Website design

Social content

Slide decks &amp; presentations

Video and podcast editing

Blog and brand assets

Contribute to:

Company OKRs

Process improvements

Internal branding and visual identity

Collaborate with internal stakeholders and follow defined project workflows

3. Collaboration &amp; Communication

Work as much as possible in UK hours to be aligned with clients and team members

Manage tasks via tools like Notion, Slack, and email

Maintain clear and proactive communication with:

Creative Director

Performance Marketing team

Client

Behaviours &amp; Values

People First

Put yourself in the shoes of clients, colleagues, and stakeholders

Deliver work on time to avoid impacting team performance

Collaborate effectively in a global remote environment

Be mindful of others’ time—keep communication clear and efficient

Tech-Centric

Leverage tools and automation to improve efficiency

Use data and insights to inform creative decisions

Work with marketing platforms (e.g. Meta Ads, Google Analytics) to improve output quality

Ownership &amp; Accountability (Heroic)

Take responsibility for your work and outcomes

Provide constructive feedback and challenge ideas when needed

Be proactive in improving creative performance and results

Invent. Simplify. Be Curious

Maintain a test-and-learn mindset

Continuously explore new tools, trends, and techniques

Suggest improvements to:

Creative processes

Tools and workflows

Team performance and culture

 

🧾 Reporting Line

Reports to: Creative Director

Remote Graphic Designer Creative Services

Starting an unincorporated business in 1996, Simbadda Group has been distributing high quality consumer electronics throughout Indonesia. The business unit has started to form a corporate business since 2002.

One of our leading brands is SIMBADDA, which is known by the Indonesian people as a pioneer of speakers, cases and power supplies. We are also involved in the distribution of premium gadget accessories and PC components. Simbadda Group will continue to expand its distribution business to grow in the consumer electronics industry in Indonesia.

Simbadda Group always upholds the value of honesty, among others: honesty of quality,  honesty of cooperation in business and trying to establish cooperation with all partners  throughout Indonesia. 

Currently, Simbadda Group is expanding towards digital transformation that is looking for  enthusiastic, passionate, ambitious individuals to be part of us. 


Simbadda Group

1. Creative Direction

<ul>
	<li>Lead overall creative vision and visual strategy for the brand across all marketing and commercial channels.</li>
	<li>Develop strong design standards, visual storytelling, and brand communication guidelines.</li>
	<li>Ensure all creative output aligns with company positioning, target market, and commercial objectives.</li>
	<li>Supervise concept development for campaigns, launches, and brand activations.</li>
</ul>

2. Content &amp; Campaign Design

<ul>
	<li>Oversee the creation of digital and offline marketing assets including social media, advertising materials, campaign visuals, product launches, and promotional content.</li>
	<li>Collaborate with Brand Marketing, Digital Marketing, and Retail Marketing teams for campaign execution.</li>
	<li>Ensure strong visual impact and conversion-focused design for marketing initiatives.</li>
	<li>Improve speed and quality of content production across departments.</li>
</ul>

3. Brand Consistency Control

<ul>
	<li>Maintain and enforce brand identity standards across all touchpoints including online platforms, retail stores, events, and corporate materials.</li>
	<li>Review and approve creative materials to ensure consistency, professionalism, and brand integrity.</li>
	<li>Develop brand guidelines and creative governance systems.</li>
	<li>Protect brand image and strengthen market perception.</li>
</ul>

4. Retail &amp; Packaging Design

<ul>
	<li>Manage visual design for retail stores, POSM, showroom branding, product displays, and in-store experience.</li>
	<li>Oversee product packaging design, labeling, manuals, and commercial presentation materials.</li>
	<li>Support store renovation projects with strong retail visual direction.</li>
	<li>Ensure packaging and retail assets support both branding and sales conversion.</li>
</ul>

5. Creative Asset Management

<ul>
	<li>Build and manage organized creative asset systems for easy access and operational efficiency.</li>
	<li>Improve workflow between design, marketing, sales, and external vendors.</li>
	<li>Coordinate with photographers, videographers, agencies, printing vendors, and production partners.</li>
	<li>Ensure project deadlines, quality standards, and budget efficiency are maintained.</li>
</ul>

Creative Designer Manager

1. Performance Marketing

<ul>
	<li>Develop and execute paid media strategies across Meta, Google, TikTok, YouTube, marketplaces, and other digital platforms.</li>
	<li>Manage digital advertising budgets with strong focus on ROAS, CAC, CPL, and conversion efficiency.</li>
	<li>Optimize campaigns for lead generation, sales conversion, remarketing, and customer retention.</li>
	<li>Monitor campaign performance and continuously improve digital funnel effectiveness.</li>
</ul>

2. E-Commerce &amp; Marketplace Optimization

<ul>
	<li>Manage and optimize official stores across major marketplaces and e-commerce platforms.</li>
	<li>Improve product visibility, store conversion rate, customer trust, and platform ranking performance.</li>
	<li>Develop promotional campaigns, flash sales, campaign calendars, and marketplace growth strategies.</li>
	<li>Coordinate with operations, warehouse, and customer service teams to ensure smooth online fulfillment.</li>
</ul>

3. Website &amp; Landing Page Management

<ul>
	<li>Oversee company website performance, user experience, and conversion-focused landing pages.</li>
	<li>Ensure website supports branding, lead generation, B2B inquiries, and direct online sales.</li>
	<li>Collaborate with IT and design teams for website improvement, speed optimization, and system integration.</li>
	<li>Develop landing pages for campaigns, product launches, and lead capture optimization.</li>
</ul>

4. SEO &amp; Organic Growth

<ul>
	<li>Build long-term SEO strategy for website ranking, organic traffic growth, and brand discoverability.</li>
	<li>Optimize product pages, content structure, keyword strategy, and technical SEO performance.</li>
	<li>Improve search visibility across search engines and marketplace platforms.</li>
	<li>Support content marketing strategies for sustainable inbound traffic generation.</li>
</ul>

5. Data &amp; Analytics

<ul>
	<li>Establish digital dashboards for performance tracking across all online channels.</li>
	<li>Analyze campaign performance, customer behavior, sales conversion, and customer journey insights.</li>
	<li>Use CRM, analytics tools, and reporting systems for data-driven marketing decisions.</li>
	<li>Provide regular reports and strategic recommendations to Head of Commercial &amp; Marketing.</li>
</ul>

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