Marketing Specialist

M2.0 Communications Inc.

  • Quezon, Philippines
    # 94 Scout Castor, Quezon, Metro Manila, Philippines
    Quezon
    Metro Manila
    Philippines
  • 20,000.00 - 25,000.00 PHP / monthPHP20,000.0025,000.0020,000.00MONTH
  • Full time
Posted 24 days ago and deadline of application is on 30 Aug
Recruiter was hiring 8 hours ago

Marketing Specialist

M2.0 Communications Inc.

Job Description

M2.0 Communications is a fast-growing Digital and PR agency in the Philippines that relies heavily on market research and consumer understanding. We’re searching for an experienced marketing specialist to join our expanding marketing team. Our ideal candidate has the ability to translate data and research into actionable marketing plans that inform branding and campaign development. You should feel comfortable working independently with heavy research, and collaborating with colleagues and a cross-functional team to ensure powerfully informative insights are collected.

Objectives of this Role

  • Obtain a thorough understanding of our products, internal standards, and differentiators to develop strategies aimed at increasing effective communications and brand awareness
  • Document process procedures and process flow, recommending any changes to make process more efficient
  • Analyze qualitative and quantitative data, with special focus on psychographics and buying trend to understand how marketing activity turns into customers
  • Assist with all internal and external marketing campaigns, producing content and creative for marketing projects and initiatives to enhance lead generation
  • Analyze existing marketing collateral with a critical eye to Identify and improve current processes when needed

Daily and Monthly Responsibilities

  • Monitor all marketing projects and project manage in an organized form.
  • Perform market research, analysis, and testing using a variety of tools to gain insights and shape marketing strategy
  • Take part in brainstorming sessions, offering analytical insights to develop and plan creative marketing campaigns that increase brand awareness
  • Collaborate with team members to optimize marketing automation and lead-nurturing processes through email, content, events, and social channels
  • Assist in execution of marketing plans to reach target audience through identified channels
  • Create, maintain, and distribute monthly marketing reports showing achievement of critical metrics regarding lead generation, content creation, website traffic, and other KPIs
  • Assist marketing manager and team in development and execution of marketing campaigns, including content creation, new product launches, social media, upsell, cross sell, and sales enablement

Minimum Qualifications

Skills and Qualifications

  • Bachelor’s degree in marketing, communications, or related field
  • Experience with product launches and/or integrated marketing campaigns
  • Excellent written, communication, and presentation skills
  • Working knowledge of market research, surveys, and data analytics
  • Proficiency with Microsoft Office and our content management system (CMS)
  • Experience planning and leading initiatives

Preferred Qualifications

  • Track record of managing projects and working with cross-functional teams
  • Knowledge of HTML and Adobe Acrobat

Required Skills

  • Business Correspondence
  • Creative Thinking
  • Analyzing Data
  • Business Development
  • Communication Skills
  • Collaboration
  • Content Marketing

Jobs Summary

Job level
Associate / Supervisor
Job category
Sales and Marketing
Educational requirement
Bachelor's degree graduate
Recruiter response to application
Once in a while 
Office Address
# 94 Scout Castor
Industry
Public Relations / PR
Vacancy
1 opening
Website
https://www.m2comms.com

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About M2.0 Communications Inc.

M2.0 Communications specializes in business, technology and lifestyle communication, with emphasis on public relations, stakeholder management and digital communication. We focus on public relations, social media marketing and media analytics, and pride ourselves as experts in earned media communication. Starting with one employee in 2003, M2.0 now has a total of around 50 full-time staffers composed of a dozen manager/director level employees and more than 40 specialists. During this time, the company came to work with dozens of national and international brands including Intel, Dell, Carrier, Bank of the Philippine Islands. Currently, we work with brands including UNICEF, Philips, OPPO, Del Monte, Bayo and the Government of the Philippines. M2.0's differentiation lies in the robust support offered by its different service units, as well as its knowledge and experience in stakeholder management, technology and business PR. The agency also offers a unique media monitoring service that is currently one of the most responsive and comprehensive in the Philippines today.
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