Brand Marketing Manager
Simbadda Group
- North Jakarta, Indonesia50, RT07/RW02, Jalan Pantai Indah Kapuk, Kamal Muara Kel., Penjaringan, North Jakarta, DKI Jakarta, IndonesiaNorth JakartaDKI JakartaIndonesiaIndonesia
- Penuh waktuFULL_TIME
Lowongan dipasang 2 days ago dan batas waktu lamaran adalah 30 Dec
Rekruter terakhir aktif 4 hours ago
2025-11-02T06:41:40.128975+00:002025-12-30T17:00:00+00:00Deskripsi Pekerjaan
- Brand Strategy & Positioning: Define, develop, and maintain the brand identity, ensuring consistent tone, visuals, and messaging across all offline channels and retail environments.
- Offline & Retail Campaign Management: Plan and execute ATL/BTL marketing campaigns, in-store activations, and event marketing to strengthen brand awareness and consumer engagement.
- Retail Store Design & Visual Merchandising: Lead store concept design, POP displays, and visual merchandising standards to ensure cohesive brand expression and customer experience at retail points.
- Vendor & Partner Marketing Management: Manage marketing collaborations with vendors, distributors, and retail partners; oversee co-branding programs and marketing material alignment.
- Creative & Production Management: Supervise creative development for print, signage, and retail collaterals while ensuring brand consistency and cost efficiency across all executions.
- Brand Research & Market Insights: Conduct market and consumer studies to assess brand perception, positioning effectiveness, and competitor benchmarks.
- Cross-Functional Collaboration: Work closely with Sales, Business Development, and Digital Marketing teams to align brand strategy, retail promotions, and online-offline customer experience for cohesive omnichannel execution.
- Performance Measurement: Track key brand metrics such as awareness, foot traffic, store conversion, and campaign ROI to guide continuous improvement.
Kualifikasi Minimum
- Bachelor’s degree in Marketing, Communications, Business, or Design (Master’s preferred).
- 5–8 years of experience in brand management, marketing communications, or retail marketing within consumer goods or lifestyle industries.
- Proven experience managing vendor marketing, creative agencies, and offline brand campaigns.
- Experience in retail store design or visual merchandising is strongly preferred.
- Strong creative sensibility, project management, and leadership skills.
- Excellent communication skills in Bahasa Indonesia and English (written and spoken).
Ringkasan Perkerjaan
- Tingkat Posisi
- Mid-Senior Level Manager
- Spesialisasi
- Sales and Marketing
- Persyaratan tingkat pendidikan
- Lulus program Sarjana (S1)
- Respon rekruter ke lamaran
- Once in a while
- Alamat Kantor
- Rukan No.39 & 50, Golf Island, Jl. Pantai Indah Kapuk Blok A, Kapuk Muara, Kec. Penjaringan, Daerah Khusus Ibukota Jakarta 14470
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Tentang Simbadda Group
Starting an unincorporated business in 1996, Simbadda Group has been distributing high quality consumer electronics throughout Indonesia. The business unit has started to form a corporate business since 2002.
One of our leading brands is SIMBADDA, which is known by the Indonesian people as a pioneer of speakers, cases and power supplies. We are also involved in the distribution of premium gadget accessories and PC components. Simbadda Group will continue to expand its distribution business to grow in the consumer electronics industry in Indonesia.
Simbadda Group always upholds the value of honesty, among others: honesty of quality, honesty of cooperation in business and trying to establish cooperation with all partners throughout Indonesia.
Currently, Simbadda Group is expanding towards digital transformation that is looking for enthusiastic, passionate, ambitious individuals to be part of us.