Customer Relationship Management and Acquisitions Manager
Fast Retailing Philippines, Inc. (UNIQLO)
- Pasay, PhilippinesJ.W. Diokno Boulevard Mall of Asia Complex, Pasay, Metro Manila, PhilippinesPasayMetro ManilaPhilippinesPhilippines
- Full timeFULL_TIME
Job closed.
Job Description
- This position is in charge of Paid Media communication strategy with the primary objective of increasing new customers.
- Able to understand & implement campaigns using Google, Facebook/Instagram, Affiliate, and other media activities.
- Create new customer acquisition programs that would drive traffic to site and achieve Returns on Ad Spent.
- Understand and provide insights on customer behavior based on media activity & related site behavior using Google Analytics.
- Review product, customer satisfaction/feedback, and recommend action points based on data and business strategy.
- Monitor, manage, and report on paid media budget and KPIs.
- Manage, create Paid Media content for regular & special campaigns.
- Manage, create SEO strategy to grow organic search KPIs.
- Manage, create EDM content for regular & automated campaigns using Marketing Automation tools (Adobe).
- Support growth of memberships in E-mail & App versus planned targets through acquisition campaigns
- Work with internal departments, media agency & creative teams from planning to implementing campaigns.
Minimum Qualifications
Key Qualifications
- Excellent communication skills and attention to detail
- Strong leadership and interpersonal skills
- Proven organizational, analytical and decision-making abilities
- Has customer service mindset
- Technical knowledge on website and application management, data driven, analytical and solution-oriented, growing paid media channels
- Capable of using Google Tools, managing agencies/vendors
Education and Experience
- Bachelor’s Degree holder of any discipline.
- At least 5 years related experience
Perks and Benefits
- Paid Vacation Leave
- Paid Sick Leave
- Paid Holidays
- Medical / Health Insurance
- Employee Discounts
Required Skills
- Analyzing Data
- Digital Marketing
- Content Marketing
Preferred Courses
- Business Administration [Marketing Management]
Jobs Summary
- Job Level
- Mid-Senior Level / Manager
- Job Category
- Sales and Marketing
- Educational Requirement
- Bachelor's degree graduate
- Recruiter response to application
- Often
- Office Address
- J.W. Diokno Boulevard Mall of Asia Complex, Pasay, Metro Manila, Philippines
About Fast Retailing Philippines, Inc. (UNIQLO)
Fast Retailing seeks to deliver the joy, happiness, and satisfaction of wearing great clothes to all people worldwide. Our corporate philosophy is: Changing clothes. Changing conventional wisdom. Change the world. As the world's third-largest manufacturer and retailer of private-label apparel in terms of sales, Fast Retailing operates multiple fashion brands including UNIQLO, GU, and Theory. UNIQLO, the Group's pillar brand, generated approximately ¥1.77 trillion in annual sales from 2,312 stores in 25 countries and regions in FY2021. Driven by our LifeWear concept for ultimate everyday clothing, UNIQLO offers unique products made from high-quality, highly functional materials at reasonable prices by managing everything from procurement and design to production and retail sales. The main drivers of UNIQLO growth have expanded beyond Japan to Greater China (Mainland China, Hong Kong, and Taiwan) and Southeast Asia. Meanwhile, our fun, low-priced GU fashion brand is generating annual global sales of approximately ¥250 billion, primarily in Japan.
In terms of our broader strategy, the entire Fast Retailing Group is currently pressing ahead with the Ariake Project, which seeks to transform the apparel industry into a new digital retail industry that focuses on the commercialization of information. We are leveraging various advanced technologies to build a seamless supply chain connecting Fast Retailing and our partner factories, warehouses, and stores worldwide. This Ariake Project transformation also seeks to achieve greater sustainability, through initiatives that minimize the environmental impact of our business and create a manufacturing environment that upholds human rights. Fast Retailing is driven by a passionate desire to harness the power of clothing to enrich the lives of people around the world and create a more sustainable society.